Lesson 11 Overview

Learning Outcomes

By the end of this lesson, you should be able to:

• articulate the strengths and limitations of the revealed preference methodologies;
• discern where microtesting may be most valuable;
• understand the tools and philosophies of microtesting;
• create a framework for microtesting an offering.

Lesson Roadmap

Questions?

If you have any questions, please send them to my axj153@psu.edu Faculty email. I will check daily to respond. If your question is one that is relevant to the entire class, I may respond to the entire class rather than individually.