Summary
By now you should be able to:
- define rhetoric, ethos, pathos, and logos;
- analyze claims made in speech, writing, and imagery through the lens of the rhetorical triangle;
- define greenwashing;
- identify the greenwashing content of advertising claims;
- identify lies of commission, lies of omission, and character lies;
- define the term homo economicus; and
- analyze principles of Behavioral Economics.
Reminder - Complete all of the Lesson 5 tasks!
You have reached the end of Lesson 5! Double-check the to-do list on the Lesson 5 Overview page to make sure you have completed all of the activities listed there before you begin Lesson 6.